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  Configuration

Salesforce built around your business, not the other way around.

We map every object, field, flow and approval to how your teams actually work — not a generic template. You get an org that feels native from day one.

12+Validation rules per typical org
4Approval hierarchy levels
100%No-code ready configuration
Day 1Launch-ready delivery standard
What we deliver — every engagement

Data Model & Custom Objects

Every object, field, picklist and relationship named cleanly — built for growth, not just today's requirement.

✓ Delivered
Custom Objects Field Types Lookups & M-D Picklists

Process Automation & Flows

Multi-step flows, approval chains and assignment rules that remove manual chasing from every pipeline.

✓ Delivered
Record-Triggered Scheduled Flows Approvals Assignment Rules

Security, Roles & Access

Each user sees exactly what they need — compliance-ready and designed to scale without breaking.

✓ Delivered
Role Hierarchy Profiles Permission Sets FLS

Dashboards & KPI Reports

Leadership, ops and reps each see their live KPIs — no exports, no stale data, no waiting.

⚙ In Progress
Role-Based Views Live Dashboards Joined Reports Subscriptions
Our approach
How we configure Salesforce for you

Discovery & Process Mapping

We interview every key stakeholder, document your existing workflows in detail and map pain points before a single field is created. Every requirement is captured and confirmed in writing — decisions are driven by your actual business processes, not assumptions or generic templates.

Blueprint & Schema Design

A complete design document covering the full data model, security architecture, automation logic, page layouts and dashboard plan — reviewed in detail and signed off by your team before any build begins. You know exactly what you're getting before we write a single line of configuration.

Iterative Build & Review

Sprint-based delivery with structured bi-weekly demos so you see real, working progress at every checkpoint. Issues are caught and addressed early, priorities can shift as the business evolves, and there's no surprise reveal on go-live day — you've already seen and approved every piece.

UAT, Go-live & Handover

Full user acceptance testing with real scenarios, structured training sessions for every role, dedicated go-live support and complete documentation handed over at the end. Your team owns the org confidently from day one — and knows exactly who to call if they ever have a question.

Configuration that goes deeper than defaults

We don't just turn on Salesforce. We engineer every layer — data, process, security and visibility — to match the way your business actually operates, so adoption is high and re-work is near zero.

01

Object & Field Architecture

Data Foundation

We design your entire data model from scratch — clean naming conventions, logical object relationships, and field types that make reporting effortless and future migrations painless. Every schema decision is reviewed and signed off before a single field is created in your org.

Schema reviewed & signed off before any build begins
Formula fields, roll-ups & cross-object lookups built right
Custom & standard object optimisation for performance
02

Flow & Approval Automation

Process Engine

Multi-step flows, before-save optimisations and complex approval chains that eliminate manual chasing. Work routes itself to the right person at the right time — so your team stops managing process and starts closing deals and serving customers.

Record-triggered & platform event flows for every scenario
Multi-level approval hierarchies with auto-escalation
Auto-assignment rules that route work intelligently
03

Security & Compliance Layer

Access Control

Role hierarchies, OWD settings, sharing rules and permission sets built to be audit-ready from day one. Every user sees precisely what they need — nothing more — and the entire security architecture scales cleanly as your team grows without breaking existing access controls.

OWD & sharing rule architecture designed for scale
Permission sets & muting policies for fine-grained control
Field-level security & page layout control per profile
04

Role-Based Dashboards & Reports

Visibility & Insight

Leadership, ops managers and frontline reps each see their live KPIs in one click. No spreadsheet exports, no waiting on someone to pull data, no stale numbers in Monday morning meetings. Every dashboard is designed around a specific decision its audience needs to make.

Dynamic dashboards tailored per user role
Joined & matrix report types for complex analysis
Scheduled report delivery & email subscriptions

See Salesforce the way your team will use it

Real examples of configured environments — built for teams that actually use them.

Optimised list views
Optimised list views
Executive dashboards
Executive dashboards
Guided flows
Guided flows & automation

Ready to configure Salesforce properly — once?

30-minute discovery call. No preparation needed. We'll map your requirements on the call.

  Customisation

When standard Salesforce
isn't enough.

Point-and-click has limits. When your business needs logic, UIs and components that no Flow can build — we write the code. Precise, tested, documented and release-safe.

Apex & Triggers Lightning Web Components Visualforce REST APIs
94%+Test coverage
0Technical debt
100%Release-safe code
Day 1Handover-ready
OpportunityTrigger.cls
trigger OpportunityTrigger on Opportunity (before insert, after update) {
  // Route to service layer
  OpportunityService.handleTrigger(Trigger.new, Trigger.old);
}
 
public class OpportunityService {
  public static void handleTrigger(List<Opportunity> newList, List<Opportunity> oldList) {
    AssignmentRuleEngine.run(newList);
    NotificationService.notify(newList, oldList);
  }
}
Apex
LWC
94%+ Coverage
FFLIB Pattern

What we build

Every solution tested, documented and handover-ready

Server Logic

Apex Classes & Triggers

Complex server-side logic that Flow simply cannot handle — multi-object operations, bulk-safe batch processing, async callouts to external systems and business rules that execute at precisely the right moment in the transaction lifecycle. Every class follows a clean service-layer architecture so future developers can read, extend and maintain it without confusion.

Triggers Batch Apex Queueable Schedulable
Modern UI

Lightning Web Components

Reactive, high-performance UI components built with modern JavaScript and LWC — custom data tables with inline editing, multi-step guided wizards, interactive maps, branded forms and embedded third-party content far beyond what standard page layouts can deliver. Each component is wired to Apex and designed to perform flawlessly on both desktop and mobile.

LWC Aura Wire Service Apex-backed
Documents

Visualforce & Doc Generation

Branded, pixel-perfect PDF outputs generated on demand from live Salesforce data — quotes, invoices, contracts, onboarding packs and compliance documents. Custom portals and external-facing pages built to your exact UX specification, with full control over layout, fonts and styling that reflect your brand identity rather than generic Salesforce defaults.

Visualforce PDF Templates Custom Portals
Architecture

Maintainable Code Structure

Trigger frameworks, service layers, selector classes and test factories built to the FFLIB enterprise pattern — every codebase we deliver is immediately readable, safely upgradeable and completely free of technical debt. Future developers on your team or ours can extend any part of the solution without unravelling what came before, through every Salesforce release cycle.

FFLIB Test Classes CI/CD SFDX
Built with
Apex
LWC
Visualforce
Aura
Test Classes
SFDX / CLI
Git / CI/CD

Our development standards — non-negotiable

90%+ Test Coverage on every class

Not just coverage numbers for their own sake — meaningful, scenario-driven tests that verify real business logic, catch regressions before they reach production, and give your team complete confidence that every deployment is safe to push through a release.

Full inline documentation

Every class, trigger and component is documented with clear inline comments and method-level descriptions. Your future admins, developers and even new contractors can understand, extend and modify the code on day one without hunting for context or reverse-engineering logic.

Release-safe patterns

Architectural choices that prevent Salesforce's twice-yearly major releases from silently breaking your customisations — so platform upgrades become non-events rather than emergency rollback situations. We follow FFLIB patterns and avoid any deprecated APIs that Salesforce flags for removal.

Customisation examples

Real LWCs, Visualforce pages and custom UIs built for our clients.

Custom LWC UI
Custom LWC UI
Guided wizards
Guided wizards
Tailored layouts
Tailored layouts

Need Salesforce to do something it doesn't do out of the box?

We scope, build and hand over clean code with full tests, complete documentation and a technical handover session.

  Integration

One Salesforce.
Every system connected.

Siloed data means duplicate work, delayed decisions and frustrated teams. We build secure, observable bridges between Salesforce and every system your business runs on — so your teams always work from one trusted source of truth.

REST & SOAP APIs MuleSoft / Boomi Platform Events Change Data Capture Batch & Real-time Sync
Integration topology · Live
Salesforce
ERP / SAP
● Live
Marketing
● Live
Payments
● Live
Warehouse
↻ Sync
1,287rec / hr
99.9%uptime
<200mslatency

How we connect Salesforce to your world

From direct API connections to enterprise middleware — every integration we build is secured, documented and monitored from day one.

01 · API Integrations

REST & SOAP — secure, documented, bilateral

We design and build authenticated, well-documented connections between Salesforce and any system that exposes an API — modern REST or legacy SOAP. Every endpoint is secured with OAuth2 or JWT, every payload validated against a defined schema, and every integration fully documented so your team always knows how data flows, who triggered it, and what happens when something goes wrong.

OAuth2 AuthSecured
Payload ValidatedActive
Bi-directional SyncLive
Error LoggingEnabled
REST SOAP OAuth2 JWT Auth Bi-directional
02 · ESB & Middleware

MuleSoft, Boomi — enterprise-scale orchestration

In complex, multi-system environments data rarely travels in a straight line — it needs transforming, enriching and routing across multiple platforms simultaneously. We design and implement enterprise-grade middleware using MuleSoft and Dell Boomi that handles high volumes, multiple protocols and sophisticated error-recovery. The result: Salesforce always receives clean, validated, context-rich records regardless of where the source data originated.

MuleSoft / BoomiConnected
Data TransformationActive
Multi-protocol RoutingLive
Error RecoveryEnabled
MuleSoft Dell Boomi Custom Middleware Data Transformation
03 · Real-time & Batch Sync

Platform Events, CDC — data that's never stale

We architect sync strategies around your data's actual urgency — real-time where speed is critical, batch where volume is the priority. Salesforce Platform Events and Change Data Capture push instant updates the moment a record changes. Scheduled batch pipelines handle high-volume nightly reconciliation without overloading your infrastructure — so every system stays in agreement and your ops team stops burning hours on manual reconciliation every morning.

Platform EventsReal-time
Change Data CaptureActive
Scheduled Batch JobsNightly
Outbound MessagingLive
Platform Events Change Data Capture Scheduled Batch Outbound Messaging
04 · Monitoring & Runbooks

Visibility and control — not just build and hope

We don't hand over an integration and disappear. Every pipeline we deliver ships with a live health dashboard, automated alerting, intelligent retry mechanisms and fully documented runbooks. Your ops team gets a single-glance view of every integration's status, receives instant alerts on failures, and has clear step-by-step guidance to resolve issues without calling a developer at midnight. Full audit logs ensure every data movement is traceable and compliant.

Pipeline StatusAll Green
Auto AlertingActive
Retry MechanismEnabled
Runbook DocsComplete
Dashboards Alerting Retry Logic Runbooks Audit Logs

Systems we commonly integrate with

SAP / ERP
HubSpot / Marketo
Payment Gateways
WMS / EWM
MuleSoft
Email / Comms

Ready to make Salesforce the centre of your business stack?

A 30-minute call maps your current systems, identifies the highest-value connections to build first, and gives you a clear integration architecture — no commitment required.

  Analytics

Stop guessing. Start seeing what's actually happening.

Most Salesforce orgs have data. Few have insight. Reports get exported, dashboards go stale and leaders decide on yesterday's numbers. We build analytics that are live, role-specific and tied directly to decisions — so every person sees what they need, when they need it.

Live Dashboards Einstein Analytics Automated Reports KPI Governance
$248K
Monthly Revenue
↑ +12% vs last month
87%
Customer Retention
↑ +3% vs last quarter
142
Deals Closed (QTD)
↑ +24% vs target
4.1h
Avg Case Resolution
↓ -18% improvement
Pipeline value by month (₹ Lakhs)
Jan
Feb
Mar
Apr
May
Jun

Analytics designed for every role in your org

Each person sees the metrics that drive their decisions — nothing more, nothing less.

Leadership & C-Suite

Revenue vs target, pipeline health, team performance and forecast accuracy — all in a single executive view that's live and always current. No spreadsheet to prepare, no assistant to chase. Leaders walk into every board meeting with data that's as fresh as the moment they open it.

Revenue vs Target
Forecast Accuracy
Team Leaderboard

Sales Operations

Conversion rates by stage, pipeline velocity, rep activity coverage and quota attainment — automatically tracked and surfaced in real time. Ops can coach with actual data rather than chasing reps for updates or building weekly spreadsheets that are out of date before they're finished.

Stage Conversion Rate
Quota Attainment
Activity Coverage

Service & Support Teams

Case volumes by queue, SLA compliance rates, escalation trends and individual agent workload — live and instantly actionable. Team leads can identify which cases are about to breach their SLA clock and intervene before the customer is affected, not after an angry email arrives.

SLA Compliance %
Avg Resolution Time
Escalation Rate

Frontline Reps

Their own pipeline value, today's follow-up tasks, recent activity log and personal quota progress — nothing org-wide they don't need, nothing that creates noise. A focused, personal view that gives each rep complete clarity on exactly where to spend their day to hit their number.

My Pipeline Value
Tasks Due Today
Personal Quota %
Capability 01

Custom Role-based Dashboards

We design each dashboard around a specific decision its audience needs to make — starting with "what action should this trigger?" and working backwards through the data. Every view is live with no manual refresh required, built to be useful on day one and still relevant as your business evolves. No exports, no static screenshots, no waiting for someone to pull a report.

Role-BasedLive DataNo ExportsCustom KPIs
Dashboard Performance
Live · Role-based views
100%Live data
4Role views
0Manual exports
Day 1Ready
Adoption rate94%
Capability 02

Einstein Analytics & Predictions

Predictive deal scoring, churn risk flagging, forecast modelling and guided discovery built directly on your own historical Salesforce data — not a generic industry model. Leaders stop seeing what happened last month and start seeing what's likely to happen next, with enough time to act on the prediction before it becomes a problem.

Lead ScoringChurn RiskForecastingEinstein AI
Prediction Engine
Einstein · ML-powered
89%Accuracy
Faster insights
RealData trained
AutoRefresh
Deal close prediction89%
Capability 03

Automated Report Delivery

Scheduled reports delivered to the right inbox at exactly the right time — weekly sales summaries for the ops team, daily service snapshots for team leads, monthly board packs for the executive. Data finds the people who need it automatically, so nobody has to pull a report, no important update gets missed, and no leader makes a decision on last month's numbers.

ScheduledEmail DeliveryBoard PacksSubscriptions
Report Scheduler
Automated · On time
DailyService snap
WeeklySales digest
MonthlyBoard pack
0Manual pulls
On-time delivery100%
Capability 04

Metric Governance & Access

Consistent metric definitions, controlled access levels and complete audit trails ensure every number means exactly the same thing across your entire organisation — so sales and finance are never arguing about different revenue figures from different reports. Sensitive data reaches only the eyes it's authorised to reach, and every access is logged.

One SourceAudit TrailAccess ControlCompliance
Governance Layer
Controlled · Auditable
1Source of truth
FullAudit trail
RoleBased access
0Conflicting data
Data consistency100%

Dashboard and reporting examples

Designed for clarity and action at every level of your organisation.

Sales performance dashboard
Sales performance
Service metrics dashboard
Service metrics
KPI overview
KPI overview

Ready to see what your Salesforce data is really telling you?

One call. We'll walk through a dashboard strategy for your org — no preparation needed from you.

  AI & Automation

Let the machine handle the routine. Your team handles what matters.

Lead scoring, case routing, approval chasing, follow-up emails, report generation — your team spends hours on tasks Salesforce can handle automatically. We use Einstein AI, Flow and Salesforce's native intelligence layer to reclaim that time and put it toward work that actually drives revenue.

Einstein AI Prediction Builder Einstein Bots Intelligent Flows
Automation pipeline · Running

Trigger Event

Lead created · Case opened · Score threshold crossed · Scheduled interval reached

Active

Einstein Analysis

Score · Predict conversion · Classify urgency · Identify next best action

Einstein

Automated Action

Assign to rep · Escalate · Send notification · Update record · Close task

Auto
89%AI accuracy
120runs / day
68%tasks automated

Four pillars of intelligence we build for you

Each capability is scoped to deliver a measurable outcome — hours saved, response times cut, conversion rates improved.

89%AI accuracy
120Runs/day
68%Tasks automated
Faster response
Trained on your own Salesforce data
No separate AI platform needed
Surfaced inside existing views
Measurable ROI from day one

Einstein AI & Predictive Scoring

Lead conversion scores, opportunity health ratings, case priority predictions and next-best-action recommendations — calculated on your own data and surfaced directly in your reps' daily views. No guessing which leads to call first.

Lead ScoringOpportunity InsightsNext Best Action

Einstein Prediction Builder

Train custom machine learning models on any Salesforce object — without writing a line of code. Predict churn probability, deal close likelihood, case escalation risk or any custom business outcome, trained on your own historical records and refined over time.

No-code MLChurn PredictionCustom Models

Einstein Bots & Chatbots

Conversational bots that handle FAQs, case creation, order status checks, lead qualification and escalation to live agents — 24/7, without a human in the loop. Cutting first-response time from hours to seconds and freeing your service team for complex work.

24/7 ServiceLead QualificationCase Deflection

Intelligent Flow Automation

Multi-step, AI-informed flows triggered by records, schedules or external events — handling assignments, multi-level approvals, cross-system notifications and record updates automatically. The right work goes to the right place without anyone orchestrating it manually.

Smart RoutingAuto ApprovalsCross-system Actions

What we automate for clients — real use cases

Lead Scoring & Auto-Assignment

Einstein scores every inbound lead by conversion probability based on your own historical win patterns, then routes them instantly to the most appropriate rep — eliminating the triage queue entirely and ensuring your highest-potential leads never wait in a shared inbox.

Case Routing & SLA Escalation

Cases assigned automatically by skill, product area, priority level and SLA clock — with intelligent escalation that fires before a breach, not after. Your service team acts on data rather than reacting to complaints, and no case falls through the cracks during handovers or busy periods.

Churn Risk Detection

Einstein continuously monitors account health signals — engagement drops, renewal proximity, support ticket trends, usage data — and flags at-risk customers with enough notice for your team to intervene. Retaining an existing customer costs a fraction of replacing one.

Approval Flow Automation

Multi-level approvals triggered, chased and escalated automatically based on record values, thresholds and time elapsed. No deal stalls because an approver missed an email, and no manager needs to manually track which requests are still pending across their team.

Customer Self-service Bots

Einstein Bots handle FAQs, new case creation, order status checks and appointment booking 24/7 — escalating seamlessly to a live agent only when genuinely needed. First-response time drops from hours to seconds, and your service team is freed for the complex work that actually needs a human.

Forecast & Pipeline Intelligence

AI-generated deal health scores and revenue predictions give sales leaders the confidence to commit to a forecast with solid data behind every number. Opportunities likely to slip are flagged early enough to act on — not discovered in a post-quarter review after the miss has already happened.

68%of repetitive tasks automated on avg
faster lead response time
89%AI prediction accuracy
24/7bot availability — zero agent cost

Ready to free your team from repetitive work?

In a single 30-minute call, we'll identify your top three automation wins inside your existing Salesforce org — with zero commitment from you.